iSelect:
Life Optimiser
Role Digital Design, Art Direction, UX
Year 2017
Agency Leo Burnett
iSelect wanted to position themselves as the go-to life admin store – helping people save on any type of insurance, credit cards, phone plans and energy bills. This app was designed to help future customers compare their current bills with iSelect’s policies – calculating instant savings. It then prompted users to purchase the suggested policy either through the app or by calling iSelect.